Access Fashion interviews Samata about the new generation of career personalities who are reinventing the work life of the modern creative. This pack of freelance writers, stylists, designers, photographers and bloggers who are determined to avoid the traditions of a career within a fashion megabrand.

Instead they cross media platforms, mixing and matching their talents to develop their rich and varied work schedules. Samata addressed industrial talents in addition to Prime Minister David Cameron at the launch of the ‘Start up Britain’ initiative; she is the Global Campaign Director of the ‘Red Carpet Green Dress’ project,  aiming to bring sustainable fashion to the red carpet at the Oscars. Click image above to read the interview.