All You Need to Know About Ethical Denim

Photo by João Paulo de Souza Oliveira on Unsplash

We have always been told that the one must-have item for a woman is the perfect pair of jeans. The right jeans can make us feel confident and magical. The right jeans can be worn to work, to the park and to the club! The right jeans can weather years of wear and tear and still look good. However, finding this perfect pair isn’t an easy task. Not only do they need to be flattering to your shape, but the quality of the denim needs to be worth the investment, and most importantly, the denim needs to be ethical. Over the years, the reputation of denim has been dragged through the mud of ethical fashion. Traditional denim production has taken a massive toll on the environment and an even bigger toll on certain communities by using slave labour. Thankfully, more and more companies are coming up with ways to eliminate these unethical methods and to create a product which is good for the planet and which will make us feel good about wearing it. For the sake of a better future, here are some things you should know before making your next denim purchase.

What makes denim ethical?

Photo by Ben Berwers on Unsplash

Ethical denim is denim that is produced in an ethical and fair way in a manner that is also sustainable for the environment. This means that sweatshops and child labour are replaced by family businesses and factories with proper working conditions. It also means using new and innovative methods of reducing the amount of chemicals and water required to produce jeans. It takes too much water to make jeans (not to mention the amount it takes just to grow the cotton for the process). So if a denim company has found a way to lower the industry standard of water waste, for instance, they are on the right path towards ethical denim. Read more…

Ethical Reading List – Top 10 Books * Updated

Whether you’re a long time follower of sustainable fashion, new to the scene or just a little curious and want to educate yourself to become a more thoughtful consumer, here are 10 books to help you along the way…. Read more…

Eco and Ethical Baby Brands to be Aware Of

Photo by on Unsplash

It seems that our little ones are growing at the speed of light; one moment they’re toddlers and the next thing you know – it’s time for school. Due to this fact, it’s quite difficult to constantly buy replacements for the clothes they cannot fit in anymore. However, just as it’s the case with the fashion for adults, sustainability has also become very popular in the baby brands fashion world. Not only is this super important because of the materials that are used and the lack of harmful chemicals that can affect your baby’s skin, but it’s also an option that means providing only the top-quality for your children. Moreover, ethics are also a top priority. From making sure that workers have fair wages and safe working environment, to the ones who help out different charity organizations, it seems that many baby brands are making a difference. Now, what are the best eco and ethical baby brands that you need to be aware of?

Biodegradable wipes

Just like you’re taking care of the hygiene of your delicate newborn baby, you should be paying attention to the hygiene of our beautiful planet. And there is an option to do both of these tasks at the same time, as there are companies that produce biodegradable baby wipes, which is certainly an amazing option. The best on the market are the Mum & You biodegradable wipes – they are also hypoallergenic and safe for the environment. It will also help the sensitive and eczema-prone skin of your child as they are made using 100% naturally derived wipes. If you have the option of buying such wipes, why not? Buying a 12 pack will bring you 672 baby wipes, which is an amazing number. Read more…

How to Build An Ethical Capsule Wardrobe

Photo by Shalom Mwenesi on Unsplash

The issue of sustainability has been neglected for a very long time. Exploitation of workers, poor work conditions, minimum wage that doesn’t equal a real living wage are just some of the issues that are just now coming to the fore. Then we face such issues as chemicals that go into processing fabrics and the subsequent pollution and water waste – it takes around 700 gallons of water to produce a single T-shirt, not to mention the chemicals – non-organic cotton alone uses 22.5% of the world’s insecticides and 10% of all pesticides. Then we arrive to the lack of transparency by companies, as most of them don’t disclose where their fabrics come from, and some don’t even know where their garments are assembled.  Finally, there is the waste – did you know that an average person disposes of 81 pounds of clothing annually, and 73 percent of the world’s clothing ends up on landfills? We have many a fashion company to blame for the state of the fashion and our planet, but we also have to take a part of the responsibility. Yes, the garments we throw out usually end up where they do due to poor quality and lack of staying power. Hence, it’s our job to focus on quality, not quantity, shop responsibly so we throw away less and at least minimize our carbon footprint. Now, a capsule wardrobe comes with another set of perks – with a finite number of clothing items that mesh well together, you are able to create endless combinations that will make you look stunning every time. No more experimenting, no more wasting time on coming up with an outfit. There is nothing else left to do but take you on the ultimate guide towards building your own little pile of prized possessions that will stand the test of time, so let’s do this. Read more…

Fashion Brands Approved By the Sustainable Movement

Photo by S O C I A L . C U T on Unsplash

The sustainable movement is truly gaining momentum. The pillars of sustainability have been discussed at length at the Copenhagen Fashion Summit, and a great number of brands, whether high-end, high-street or fast fashion have come to a conclusion that things need to change, immensely. Sustainability isn’t only about quality garments that will stand the test of time and create less pollution by not ending up in landfills quickly. It’s about fair and ethical production, decent working conditions and wages and environmental preservation. We want to know where our clothes come from, who makes them and if they’re paid fairly for doing so. The industry has their work cut out for them, but we as consumers have to take part as well. It’s our moral obligation to the planet to throw away less, and that is why we have a plethora of amazing sustainable and ethical fashion brands, approved by the sustainable movement, so let’s do our part and still look great.


A brand whose clothes are produced in ethical factories, a brand who pays the utmost attention to quality – Everlane. This is a brand that spends months looking for the finest, purest fabrics as well as the best factories all around the world. Their policy is ‘radical transparency’. You know exactly what your clothes are made of and where they come from. The one thing that is highly specific about this brand is that they aren’t a slave to trends. They produce garments of the finest quality, but they mostly focus on quality basics, simple and flattering tees, minimalistic sweaters, Italian shoes, great denim and simple, understated dresses. They also produce incredible pieces for men, so everyone is welcome to shop at Everlane. It’s the perfect place to stock up on basics, and a heaven for sworn minimalists. Read more…

Pursuing Your Passion While Raising a Family

Photo by Sai De Silva on Unsplash

It’s 2018, and it’s high time we shake things up. Women are shamed every day, for almost everything. If you’re a mom and you’re not working, you’re judged for not working. If you are a working mom, frowns are thrown around for you not being just a mom. It’s time we put a stop to all of that. Yes, women are superheroes, and we can do multiple things at once. So, if you’re a mom with a dream, a passion that’s been hiding in your heart for a long time and you’ve been reluctant to pursue it, it’s time to put your imaginary superhero cape on, and go for it. Yes, there may be challenges along the way, but you’ll work out the kinks as you go. Here are some simple tips to help you navigate those tricky first steps. 

Take a seat at the drawing board

Ok, the first thing you need to do is figure out what you want to do. Do you have a passion for fashion? Are you drawn to the idea of sustainable fashion and lifestyle? Are you an amazing cook? Perhaps you want to share your parenting advice? Hey, you might even have a way with words and want to write short stories or a novel. Is your passion in the creative sphere or elsewhere? Whatever it might be, you will need to figure out what it is before anything else. That is the first step – pinpointing exactly what it is you want to do. Read more…

Sustainable Maternity Wear

As the world of sustainable wardrobe slowly spreads its wings and includes more diverse options among its shelves, mums-to-be everywhere are starting to flock together around the very same cause – what on Earth should you wear? It’s these special days of your pregnancy that show you how our society still has some adapting to do. Simply put, sustainable wear is not on every corner, let alone garments that a future mum would be able to use once she has her baby!

However, as a devoted fashionista and a clever shopper, there’s so much you can to do diversify your beautiful pregnant capsule wardrobe and still stay true to your beliefs and preferences. Read more…