Louis Vuitton: GETTING READY WITH LÉA SEYDOUX FOR THE OSCARS

The French actress and Friend of Louis Vuitton shares a look behind-the-scenes of her specially-designed eco-friendly gown by Nicolas Ghesquière for the Oscars 2020.

To attend her very first Academy Awards ceremony, Léa Seydoux chose to wear a dress that respects the Red Carpet Green Dress’ strict sustainability standards. RCGD is a women-led global change-making organization founded by leading environmental advocate Suzy Amis Cameron to promote ethical and eco-responsible fashion. 

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Business Of Fashion

Samata quoted in Business Of Fashion article on Sustainability, read here.

RED CARPET GREEN DRESS COLLABORATES WITH LENZING’S TENCEL LUXE TO LAUNCH SUSTAINABLE ECO-COUTURE TEXTILES AND ANNOUNCES AMBASSADORS FOR OSCARS® 2020 CAMPAIGN

In an exciting new step to expand its impact within the global fashion industry, Red Carpet Green Dress™ has collaborated with textile giant Lenzing’s new luxury brand TENCEL™ Luxe to launch a range of eco-couture textiles. The inaugural launch will deliver a game-changing solution to the fashion world, particularly red carpet fashion, which lacks a comprehensive range of natural material solutions.

The RCGD X TENCEL™ Luxe textiles will be unveiled on the 92nd Academy Awards ® red carpet as couture gowns worn by actress Léa Seydoux (Spectre, Bond: No Time to Die), and Oscar® nominated producer Elena Andreicheva (Learning to Skateboard in a Warzone- If You’re a Girl). A stunning design created by leading ethical luxury designer Benedetti Life will also be featured at the Red Carpet Green Dress™ Pre-Oscar Gala in Los Angeles on February 6th. Also representing the campaign and making a sustainable style statement on the Oscars® red carpet will be Golden Globe & BAFTA nominee Kaitlyn Dever (Booksmart & Unbelievable).  

Red Carpet Green Dress™ (RCGD) is a women-led global change-making organization founded by leading environmental advocate, Suzy Amis Cameron. RCGD has delivered its noteworthy Oscars red carpet design initiative with the Annual Academy Awards® for over a decade, dressing ambassadors such as Naomie Harris, Emma Roberts and Lakeith Stanfield in sustainable formal wear. 

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Samata appointed new CEO of Red Carpet Green Dress

18th November 2019, Los Angeles – Red Carpet Green Dress LLC today confirmed that Samata has been appointed as CEO

As CEO, Samata’s vision for Red Carpet Green Dress focuses on the organisation’s longstanding exclusive partnership with The Academy, ongoing eco-collaborations creating accessible sustainable products for the global fashion industry with impact brands, sustainable retail, education with a focus on GenX, the creation of educational and entertaining digital content, alongside the expansion of RCGD’s global presence with a focus on emerging markets and manufacturing.

Suzy Amis Cameron, Founder of Red Carpet Green Dress comments: “Samata’s appointment as CEO of Red Carpet Green Dress LLC is the natural next step for what has been a successful 8 years steering Red Carpet Green Dress. Whilst creating brand partnerships with the likes of TESLA, Vivienne Westwood, Louis Vuitton and Swarovski, she has successfully ensured that the organisation remains both relevant and innovative. Samata has a strong  focus and recognises the increasing importance of innovation and collaboration in the sustainable fashion field, She will continue to drive the development of compelling collaborations and solutions for a more sustainable future, which meet the evolving needs of our partners and supporters globally.”

Samata’s career has spanned more than 15 years in fashion and media – from garment design and manufacturing to magazine editing and PR. She joined Red Carpet Green Dress initially as the campaign’s contest winner in 2011 before progressing to Campaign Director and then most recently Vice President. Her expertise in eco-design solutions and business has been called upon by sitting Prime Ministers and business leaders, alongside notable industry summits summits and platforms including ITV News, SXSW Eco, Copenhagen Fashion Summit, U.S Department of State Bureau of International Information Programs, Fashion Institute of Technology in New York, Central St Martins (London), Fashion Institute of Design & Merchandising (LA), and Berkeley (NYC). Engaging with fashion design students and aspiring fashion entrepreneurs, Cambridge-born Samata creates content about sustainable business for platforms such as The Guardian, Huffington Post and VOGUE. A published author (Bloomsbury), before winning the design contest for Red Carpet Green Dress, Samata was an award-winning womenswear designer.

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RCGD 2019: Celebrating A Decade Of Sustainable Fashion On The Red Carpet

Celebrating 10 years of sustainable fashion, author, actor and environmental advocate Suzy Amis Cameron hosted her annual Red Carpet Green Dress (RCGD) Pre-Oscars Celebration in partnership with TESLA, Absolut Elyx, AMUR and AKA West Hollywood at the Albright Fashion Library in Beverly Hills.

RCGD 2019: Celebrating A Decade Of Sustainable Fashion On The Red Carpet from Suzy Amis Cameron on Vimeo.

RCGD X AMUR in Bloomingdales

The AMUR X RCGD Capsule collection is available in Bloomingdales. Samata is pictured wearing pieces from the collaboration. Amur believes nature is the ultimate luxury. The interplay between creativity and the environment is essential to the brands worldview.

Photo credit: Jose Perez

The AMUR x RCGD collection is comprised of nine styles which include separates as well as dresses all made from sustainably sourced materials. Notable fabrics include GOTS certified organic cotton, regenerated duchess satin made from New Life, a yarn spun from recycled post-consumer bottles, Asahi Kasai cupro, a Japanese fiber that is made from cotton linter which is waste from cotton production and a Viscose Linen blend, responsibly sourced and FSC certified. Shop the collection here and look out for the AMUR X RCGD tag!

10 Years of Red Carpet Green Dress